The Master

Martin Riley

Martin Riley has been working in the drinks industry since 1988 when he joined James Burrough, working on Beefeater gin. His last role was as  the Chief Marketing Officer of the Pernod Ricard Group from February 2009 until his retirement at the end of 2014.

Based in Paris, he was responsible for overseeing all the marketing activities in the Group, working with six global brand companies and 75 market companies in developing the Pernod Ricard portfolio around the world; Chivas Regal, Absolut vodka, Havana Club rum, Jameson Irish whiskey, Martell cognac, Mumm and Perrier Jouêt champagnes, Jacob’s Creek Australian wine, Ricard, Ballantines whisky, Beefeater gin and The Glenlivet single malt.

Additionally he is a former President of the World Federation of Advertising, Adviser to the Greenwich University Business School and a member of the Worshipful Company of Marketors. Martin was Grand Rectifier of the Gin Guild from 2015-2017.

More recently, in2018 he became the Leader of the British Squadron of la Compagnie des Mousquetaires d’ Armagnac.

He hails from Manchester and has a degree in modern languages from Oxford University. He has lived and worked in France, Ireland, Russia, Belgium and the UK. He is married to Nicola with four children and one grandchild and lives in London.

Their son William and daughter-in-law Patricia, live in New York and their two daughters Charlotte and Alexandra and son James live in London.

Martin joined the Livery in 1995 and was previously Chairman of the Communications Committee.

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